Functional overview

Simplifying complexity

SDL Quatron provides a single point of access for a myriad of content deliverables, making it easier for marketers to manage their activities.

Prepare and Launch. By allowing marketers to add, track and monitor both content and those critical milestones, SDL Quatron allows them to ensure the quality and completeness of all content prior to launch and for their products' complete life cycle.

Monitor and Respond. In addition, SDL Quatron also provide in-context information about products that have already gone-to-market. Marketers can then respond and act on real data—such as traffic, trends and thresholds—directly from the dashboard.

Communicate and Inspire. In-context communication options allow you to collaborate effectively in relation to your portfolio. Share guidelines, best practices, market data and creative material to inspire and be inspired.

What's inside

Under the hood, Quatron enables you to connect with the different applications you use in your launch process.

Extensible and configurable. SDL Quatron allows customized extensions so that you can view information in the most beneficial context. Exhaustive configuration options create a customized environment suited to your specific needs.

Platform independent. SDL Quatron is a browser-based system that users can access from any modern platform, including tablets. Built on the latest technology, SDL Quatron allows for multi-touch interaction.

Integrated. SDL Quatron is designed to be integrated in heterogeneous IT environments, deployed on premise or in a SaaS model. The multiple integration capabilities include systems for Web Content Management, Digital Asset Management, Document Management, Social Media Monitoring, Analytics/Reporting, CRM and ERP.

Overview of product content, localizations and market feedback in one interface

Respond in time to ensure completeness and quality

Manage launch plans for your products

Gain product content quality insight

Combine web analytics in the relevant context

Close the loop and get customer feedback on your product portfolio

Download of Quatron recorded webinar "How Marketing Managers Are Empowered To Manage Their Product Portfolio And Engage With The Market"

For marketing professionals, a successful product launch is often the culmination of vision, market analysis, go-to-market strategy and tactics. You want to formulate and execute the most effective value proposition for your marketplace.

This process comes full circle as marketers measure the impact of their efforts so that they can continually improve both their content quality and delivery, ensuring a clear ROI. This webinar, Arjan van Rooijen, CTO & Co-founder of SDL Quatron, and Luuk de Jager, Sr. Director B2C Online at Philips, show Marketing Managers, Product & Regional Marketers, Brand Managers and executives how to:

• Manage product portfolio complexity across multiple brands, touchpoints, languages, regions, and target audiences. 
• Influence engagement impact with localization, individualization, optimization, socialization, and channelization. 
• Empower marketing managers to support business goals that include time to market, efficiency, consistency, and relevancy.

This is a can’t-miss webinar for anyone who wants to learn how to optimize day-to-day marketing activities in today's on-line world.