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The Forrester Wave: Web Content Management, Q3 2011

Forrester Research, Inc. has named SDL a Leader in "The Forrester Wave™: Web Content Management for Online Customer Experience, Q3 2011” independent report (July 2011). According to the report, "SDL's globalization and localization functionality remains a differentiator."

What's New in SDL Tridion 2011

Whatever your challenge is, be it highly dynamic websites, multi-lingual web estates, multi-channel marketing or high-end personalization – SDL’s commitment is to enable your content and channel strategy to drive the business end of your customer interaction using SDL Tridion 2011.

Goodyear case study

With more than 120 B2C Web sites to update and maintain in Europe, Middle East and Africa alone, Goodyear Dunlop Tires turned to SDL Tridion for its Web Content Management solution to communicate to its worldwide audience. SDL Tridion supports websites for multiple brands as well as translation.

Lexus case study

The Lexus pan-European website has been adopted in more than 29 markets, delivered in 23 languages from the Czech Republic to Spain and from Finland to Italy. As a result of their redesign, the total number of site visits in the core European markets increased by more than 500 percent.

Repsol YPF case study

Repsol YPF is also the largest private energy company in Latin America in terms of assets. Its websites need to reflect Respol’s international status by being available in many languages and deliver localized content yet remain consistent in branding.

Denver International Airport case study

Denver International Airport (DIA) is consistently recognized as a leader internationally for world-class customer service, airport amenities and traveler-friendly features. Using a new solution, individual travelers receive all the information they need to create a seamless and pleasurable airport experience.

Thomas Cook case study

With the importance of the online channel in the travel market accelerating, Thomas Cook needed to ensure a pervasive engagement strategy for their web estate. The eCommerce team decided for SmartTarget technology as the core of their merchandizing solution.

Virgin Money case study

Virgin Money, part of the Virgin Group, is a rising star of the financial services sector. Virgin Money launched a new website with a strategic push to move its customer base away from telephony and onto its website to communicate its product range and brand more effectively.

Unilever case study

With SDL Tridion Unilever rolled out their rebranded identity to its 240,000 employees in 150 countries, its third party agencies, and ensured all communication going forward is consistent with brand guidelines.

SDL Tridion Mobile Web Engagement

The exponential growth of mobile device usage in an increasingly sophisticated manner is regarded to be one of the top disruptive trends for the coming years. There is no doubt that mobile is here to stay and that your customers and prospects expect anytime-anywhere engagement.

SDL Media Manager product brief

SDL Media Manager puts marketers in control of multimedia assets and turns video into a global marketing and cross-channel lead-generation tool.

SDL Tridion Product Suite product brief

The SDL Tridion product suite is the result of our continuous effort to align web content management software with market drivers and users requirements. SDL Tridion is a unified online marketing suite, combining the power of leading enterprise WCM functionality and true online marketing capabilities.

SDL SmartTarget product brief

Create a unique user experience and make sure that everything that you say online counts. Deliver the right message, to the right person at the right time and differentiate yourself from your competition. SDL SmartTarget enables you to manage the customer journey in new ways and solves two challenges at once: It increases your conversion rates and raises customer satisfaction.

Translation Manager product brief

Translation Manager adds efficient and automated translation management to online communication. This ensures faster time-to-market and greater cost control within a structured process.

Delta Training SDL Tridion 2011

Our two-day training provides SDL Tridion customers and partners with an essential overview of the new functionality available in the SDL Tridion 2011 suite of products.

SDL Media Manager white paper

SDL Media Manager technology provides you with the control and value-added applications for effective multi-platform video distribution, rights management and video communications.

Best Practice Steps to Take a Website to a Global Audience

In today’s internet-driven, global environment, it is more important than ever to develop a website in which content is carefully crafted and adapted to meet specific local needs and requirements. This paper examines the steps an organization needs to take to develop a best practice global web site development strategy.

Customer Engagement Management White Paper

IT departments are traditionally concerned with integration, communication of platforms and the IT eco-system. How can IT leaders retain rightful control of engagement management, be viewed as business enablers while staying within their budget?